More than that...
We are a socially aware firm dedicated to helping our partners do good with data through creativity, innovation, and inspiring design. Lushomo works alongside organisations to maximise the value of their strategic information. Our main areas of expertise are health, climate change and development. Our recent projects range from developing reports on adolescent health, movies on climate change, infographics drawing on NASA satellite data for health and communication strategies for a number of African research teams.
Lushomo originated in the field of strategy development and evaluation consulting. Our team includes a senior international development consultant who was battling with the fact that the information he needed to do his work was often not gathered or valued. The experience of developing plans for organisations, or assessing their work, showed time and again that organisations were failing to capture the results, evidence or data they needed to make decisions or communicate their results.
From this experience, the foundations for Lushomo were laid down. The premise was that by bringing creatives, technical experts and communicators together, an agency could emerge that could help fill some important gaps in the way that health and development organisations work. The aim for Lushomo is to help socially-driven organisations realize the potential of their information, by adding energy and flair into the way information is handled.
Who and where
Lushomo consists of six full time staff, and around four part-time freelancers. We bring on new helpers from the international freelance community as need arises, including web developers, designers, animators, editors, and others. We work from our office in the Green Point in Cape Town, although we also occasionally work from Bellegarde, near Geneva. Our manager, Elzemiek, a trained science communication specialist, works some of the time from the Netherlands.
Our work process
Lushomo’s work process evolves for each project. Our process follows an adaptable path that is shaped around the London Design Council Double Diamond Approach. The diamond approach includes divergent and convergent work cycles. It provides for latitude for selecting from many options, while systematically focusing possibilities at specific points. Over time Lushomo has adapted the London Design Council Double Diamond Approach to a unique and highly efficient in-house process.
We believe the data comes first. We recognise the importance of collecting, analysing and sharing robust information for health and development. So we treat our clients’ data with a lot of respect. Lushomo’s process includes several fixed points of review to ensure quality. A technical expert sees all designs, wireframes and briefs before being implemented. Our design team has been shaped to ensure the products are professional, fault-free and effective. Client feedback is handled conscientiously and is a central part of our process.